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While drastically reducing expenses, conversational AI tools are revolutionizing customer engagement as businesses increasingly incorporate AI applications throughout their operations. With tools for creating and implementing AI-powered chatbots and conversational experiences, Gupshup, a conversational messaging platform that lets companies communicate and conduct business with clients via ****, SMS, and WhatsApp, is in high demand. Beerud Sheth » , co-founder and CEO, talks with Ayanti Bera about market trends, AI adoption, and the company’s future. A few excerpts

We have made large investments to grow our Conversation Cloud during the last two years. In order to help organizations develop their own AI agents for marketing and customer service, we launched this platform last year. Nevertheless, a lot of businesses lack the know-how to create these solutions from start. We introduced pre-built AI agents earlier this year to solve this issue, enabling businesses to use AI without requiring a high level of technical expertise. Read more »